First Hit #1: May 13, 2006
As I write this, it is midday in a well lit office. In other words, the exact wrong place and time to listen to SOS, which is designed for a poorly lit club after everyone has already imbibed in their recreational pharmaceutical of choice. It’s loud, it’s fast, it’s very heavy on the bass. It’s the soundtrack to sexy dancing and poor decision making, and listening to it in this context it really doesn’t translate to many other situations. It’s just too loud and honestly probably too pointless to make sense during any time before sunset. But in the club environment, it works, because it does sound better once you’ve had a few and it suits the sweaty atmosphere and pulsating lighting of that scenario. Rihanna has made song so specialized that I personally find it difficult to divorce from that intended context. Unless I’m dancing next to someone I don’t want to wake up next to, it’s going to fall a bit flat.
I do like the vaguely nautical bloops that show up on occasion, it gives it something that’s a bit beyond just being a club banger, but it’s not that much more than a club banger.