First Hit #1: February 26, 2011
Now Lady Gaga takes a crack at the inspirational, love yourself single. Because it’s Lady Gaga, it received an ambitious and bizarre video, which comes complete with an overly long bit of storytelling at the beginning of it. In fact, it takes almost three minutes of this nonsense to get to the actual song, which is a crime only because once you get to the song it has nothing to do with the intro.
Of course, listen to the track and you discard the video’s nonsense and get right into the song itself, which is just some Madonna-influenced pop music. It does a lot of things right, even if one could fairly accuse it of being Express Yourself in a slightly pretentious hat. It’s catchy, it’s not about partying but everyone being great, it’s got a pretty great beat and its heart is in the right place. It does feel quite calculated, a deliberate attempt to get a song in every drag show in the country, but everything Gaga does feels calculated. At least, in this case, all that precision marketing leads to a song that has its heart in the right place.